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Customer Marketing Specialist
Technologie de l'information
Date de début :janvier 11
Appliquer avant :février 11 2021
Industrie : Technologie de l'information,
Type :Temps plein
Description du poste
Location: Shoreview, Minnesota, United States
Req ID: 202130WD
The Customer Marketing Specialist will work across marketing functions to execute demand generation marketing programming, including digital and direct marketing assets, and is responsible for overseeing execution of tactics within a campaign plan, at the direction of the Customer Marketing Director and Manager.
Responsible for Customer Marketing’s timely, accurate, and coordinated project and program workflow through marketing project management technology. Coordinate schedules, timelines, and project plans to ensure timely execution.
Provides direct input to the creation and execution of campaign asset development. Compile data and provide summaries and recommendations to the Product Manager in support of marketing and strategic plans.
In support of campaign plan deployment: gather, compile, and communicate appropriate campaign results and information related to assigned campaigns.
Research competitors and buyer personas to gather insights to drive audience-centric portfolio strategies
Enforce marketing strategy framework helping product, marketing and other teams to work efficiently based on common processes and tools
Education and Experience: Bachelors and 3 years or HS/GED and 6 years
Experience working within an agency or corporation with multiple shared service teams.
Experience in traditional direct marketing, campaign management, or integrated communications
Must possess a basic understanding of marketing or communications programs/promotions
- Education: Bachelors in Marketing, Communications or Journalism
- Experience: 5 years in Marketing or Communications
- Coursework or equivalent in persuasive communication, sales, or presentations
- Must be results driven
- Strong interpersonal skills
- Strong communication skills
- Must demonstrate a client-service mentality